Jim McKinley

Episode 229: Jim McKinley
”The Uncommon Logic of SEO in a COVID-19 World”

Conversation with Jim McKinley, a founding partner of (un)Common Logic, an Adjunct Professor of Digital Marketing at Baylor University, and he’s got a wide range of experience in online marketing, lead gen, and SEO.

Share this:

Subscribe or listen on your favorite app:


 Connect with Jim McKinley:

Picture of an Angel Shark

Shark Trivia

Did You Know that Angel Sharks (Squatina squatina)….

….are a group of 16 species of sharks of the Squatinidae family that are harmless to humans and are named after the wide and wing-like shape of their fins?

….are large, reaching lengths of 2 meters or more, and have flattened bodies and broad pectoral fins, which allow them to hide under the sand in order to ambush prey?

….can lie in wait for over a week until they attack their prey?

About the “Shark” and Host of A Shark’s Perspective

Kenneth “Shark” Kinney is making waves as a keynote speaker, author, strategist, and shark diver. He has worked with many of the fortune 500 but is just as proud of his work with hundreds of small to medium-sized businesses and over 50 colleges and universities. Recognized as one of the industry's top speakers on business growth, marketing, and CX, Kenneth inspires leaders to dive deeper and find new perspectives to transform their businesses to drive growth and create better experiences for their customers as well as their employees. Find out more!

Recent Episodes

Episode 228 - Robbie Kellman Baxter
”Building a Subscription Model and the Forever Transaction” (Listen)

Conversation with Robbie Kellman Baxter, a strategy consultant helping companies develop and optimize membership models and subscription pricing and she is the author of “The Membership Economy” as well as her newest book “The Forever Transaction.”

Episode 227 - Andrew Davis
”How Great Speakers on Stage and Virtual Step Up Their Presentations” (Listen)

Conversation with Andrew Davis, a bestselling author and keynote speaker who previously built and sold a digital marketing agency, produced for NBC, and worked for The Muppets.

Episode 226 - Dr. Austin Gallagher
”The Biology and Branding of Sharks” (Listen)

Conversation with Dr. Austin Gallagher, a marine biologist and considered a world-authority on sharks, the CEO and Chief Scientist of the NGO Beneath the Waves, a National Geographic Explorer, a Fulbright Distinguished Chair in Environmental Science at Canada’s Carleton University, an Adjunct Professor at Northeastern University, and he’s given a TEDx Talk on Facing and overcoming Fears.

Check Out All Episodes