Episode 44: Bob Hutchins
“Faith in Marketing”
Conversation with Bob Hutchins, an independent Digital Marketing consultant and the coauthor of “Faith Based Marketing,” a guide to reaching Christian customers.
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Shark Trivia
Did You Know that Shark gods were popular in Hawaiian folklore….
.….and several were believed to be the guardians of the oceans?
It was commonly believed that when a person died, the family of the deceased could offer the corpse to become a shark. The dead body was then believed to reincarnate through a slow transformation into a shark.
The acting Ōlelo Hawaiʻi (or Kahuna revered as a priest, sorcerer, wizard, shaman, or magician) would then tell the family that specific markings on a shark's body represented the clothing worn by the deceased.
The family would later put great trust in this particular shark, or aumakua, to steer fish into their nets; protect them from danger; and kill enemies. The aumakua would be called by the name of the deceased.
About the “Shark” and Host of A Shark’s Perspective
Kenneth “Shark” Kinney is making waves as a keynote speaker, author, strategist, and shark diver. He has worked with many of the fortune 500 but is just as proud of his work with hundreds of small to medium-sized businesses and over 50 colleges and universities. Recognized as one of the industry's top speakers on business growth, marketing, and CX, Kenneth inspires leaders to dive deeper and find new perspectives to transform their businesses to drive growth and create better experiences for their customers as well as their employees. Find out more!
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